Rise of the Cougar In Mainstream Media

Man Surrounded by Mature Women

In a reversal of the youth obsession that rose with the baby boomers, and perhaps in recognition of the aging of that demographic bulge in population, mature women have never been more popular. Doubtlessly abetted by the advances in healthy living and cosmetic procedures, women in their 40s, 50s, and even some prime specimens in their 60s, grace magazine covers and advertisements as sex symbols.

Porn, which is always a good barometer of what’s going on the in the minds of men, has seen a rapid and unprecedented expansion of the MILF niche, and some of the hottest rising stars in the industry are sexy ladies in this 40s. The realization that mature women are sexy is reflected on television, with a cougar-themed and titled sitcom, a quartet of hot mature ladies in Cleveland, to say nothing of the prime mature ladies in a certain modern family. The pop charts are loaded with sexy divas with staying power with sexy mature women fronting some of the biggest tours in music, their popularity bigger today than it was when they were in their 20s.

With the culture coming around to what some men in the know have known for years, older woman have the experience, wisdom and confidence that is only gained by the accumulation of years. We’re living in the golden age of the cougar, regardless of which metric you would choose to gage it by, and we couldn’t be happier. Whether it’s the latest headline proclaiming that one’s 40s is the new 20s, 50s is the new 30s, or the starting ascendancy of the GLIF genre in porn, there’s never been a better time to find the cougar of your dreams. From online dating sites that cater to mature women and their admirers, whether you’re looking for a fling or something more long term, there are more choices than ever before. So, get out there and find your match!

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